Thursday, 31 May 2007
Anti Smoking Direct Mail
Just an idea, we all have change on us - its something that smokers might have on them in times of weakness or need.
Channel 4 / 4Creative
Crayola Direct Mail
Trevor Beattie Visit
Thanks to Trevor Beattie from BMB for visiting the other day and for his advice and help. It was good to hear about his plans to go into space and a native brummie again.
Labels:
Advertising,
Art Direction,
Copywriting,
Trevor Beattie
Monday, 21 May 2007
We Are Macmillan - Direct Mail
We Are Macmillan.
We Are Macmillan Integrated Campaign to help promote the charity.
The campaign centres around a balloon with the "big C" on it. Viewed differently, on its side it becomes a "big smile". Thank you to Joshua for the input on the campaign "We Are Macmillan. Cancer support, We help turn things around."
Labels:
Advert,
Advertising,
Art Direction,
cancer care,
Copywriting,
we are macmillan
Swim More Bic
Bic Lady Razors .
Web Page Double Banner as seen on such sites as lastminute.com and brandrepublic.com.
The top banner shows a patch of hair and the mouse cursor turns into a Bic razor. As the user goes over the patch, it shaves the hair revealing the copy and logo bit by bit. Whilst this is happening the second banner plays a repeating clip of an empty swimming pool with the water moving. Once the logo is revealed a second clip plays of a woman walking into frame and diving into the pool.
The idea shows how Bic enables woman to get rid of unwanted hair which in turn allows them to do more.
Sunday, 20 May 2007
Love what you can be.
Thanks to Inferno for their tops tips and the drinks.
Some of the guys from Inferno London popped up to Birmingham and managed to inspire Chris and I and give us wine. Which was nice.
Some of the guys from Inferno London popped up to Birmingham and managed to inspire Chris and I and give us wine. Which was nice.
Sunday, 13 May 2007
Compeed Blister Digital Banners
Compeed Web Double Banners.
Compeed do a range of blister patches for walking and trekking - this is a double web banner advert using video. The first banner is of a walker's feet, shuffling on the spot giving the impression of discomfort. When the cursor moves over the banner it turns to a cut away diagram and the cursor transforms into a Compeed patch. The user can then place the patch over the area of discomfort. Once the patch is applied it triggers the walker banner to return to the video and to walk off from the main banner into the smaller top banner. This in turn links to the main site whilst the Compeed logo remains in the main bar
Labels:
Advert,
Advertising,
compeed,
Copywriting,
patches,
plasters,
trekking,
walking
Friday, 11 May 2007
Disorder - Illustrations
Wednesday, 9 May 2007
Channel 4 supporting UK talent
Channel 4 has listed this blog in the 4talent section of their site. Thank you Channel 4 and 4talent.
Tuesday, 8 May 2007
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