Monday, 21 May 2007
We Are Macmillan.
We Are Macmillan Integrated Campaign to help promote the charity.
The campaign centres around a balloon with the "big C" on it. Viewed differently, on its side it becomes a "big smile". Thank you to Joshua for the input on the campaign "We Are Macmillan. Cancer support, We help turn things around."
Labels:
Advert,
Advertising,
Art Direction,
cancer care,
Copywriting,
we are macmillan
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